by Patsy Carvalho That is a loaded question. Creativity is often pictured as a singular moment where inspiration is at its peak. The designer has this idea that has been floating in their head for a while, they sit down and just create something absolutely breathtaking. We celebrate the breakthrough, the finished piece, and polished portfolio. But we overlook everything that came before it. The reality is much quieter. The creative practice starts well before anything comes t