Hi! I'm Jennifer!
Hi, I’m Jennifer — a graphic designer based in Wyoming, where the open landscape has a way of shaping how I see color, light, and quiet detail.
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Before I ever touched design software, I was the kid who spent hours drawing cartoons, filling sketchbooks with characters, and little imaginary worlds. That love for drawing eventually led me to pursue a formal degree in graphic design, where I discovered how creativity, strategy, and storytelling come together to shape a visual identity.
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Today, I specialize in creating warm, intentional branding for small businesses — design that feels grounded, thoughtful, and aligned with the heart of who you are. I believe that good branding isn’t just about aesthetics. It’s about connection, emotion, and the quiet ways design can make someone feel understood.
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My process is collaborative and personal. I take time to learn your story, your goals, and the mood you want your brand to carry. Every logo, color palette, and layout is crafted with intention — no templates, no shortcuts, just thoughtful design shaped around you.
Beyond The Studio
When I’m not designing, I’m usually spending time with my husband, my son, and our dog — the three beings who keep life warm, grounded, and full of laughter.
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I love knitting cozy pieces, sketching for fun, taking photos (especially moody or textured shots), and getting lost in a good fantasy book. I’m a huge ACOTAR fan — give me fae courts, magic, and romantic chaos any day.
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In quieter moments, I unwind by reading, browsing inspiration boards, or watching TV shows. Right now, I’m fully obsessed with Dawson’s Creek (yes, I am deep in the nostalgia arc).
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All of these pieces — family, creativity, stories, soft hobbies, warm moments — subtly seep into my work. They influence the textures, the mood, and the intentional calm I bring into every brand I create.
Experience
Freelance Graphic Designer
2023 - Present
Worked with a range of clients as a freelance designer specializing in branding, social graphics, and custom visuals.
Southern New Hampshire University
2021-2024
Bachelor of Arts in Graphic Design and Media Arts
Values
These are the guiding principles that shape how I design, communicate, and collaborate. They’re the heart behind every project and the reason my work feels intentional, warm, and deeply aligned.
Intention First
Design should mean something. Every element — from color to layout — has purpose and clarity behind it.
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Warm, Human Connection
I design with empathy, kindness, and a focus on making your brand feel approachable and true to you.
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Collaborative Process
Your voice matters. I build each project with your story, goals, and personality at the center.
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Simple, Modern, Aligned
Minimal doesn’t mean empty. I create clean design with soft, warm details that carry emotion and depth.
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Crafted, Not Template-Based
Every visual is tailored to your business — no shortcuts, no one-size-fits-all solutions.
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Built for Growth
Your brand should evolve with you. I design with flexibility and longevity in mind.
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Ready to build a brand that feels beautifully aligned?
Let’s create something warm, intentional, and unforgettable.
